Why study mPayment Business Model?

According to KPMG Mobile payment report, Japan and Korea are the global leader in the field and Hong Kong, Singapore, and Taipei are catching up in a fast pace in terms of contacts cards technology (RFID).  China and India, on the other hand, are the largest market with a lot of room to tap in.  And finally, the mid-markets such as Thailand, Malaysia, and Vietnam are focusing on other area such as top-up and gaming arena. 

With so many direction and so many mythes surrounding this concept, is there any proven business model that can be applied? Or is there any eco-system that we seek to create to facilitate the development of mpayment market?

This blog seek to understand and evaluate different mpayment business model/eco-system.  I will try to benchmark Asia Pacific Market to Japanese market to see the strength and weakness of each model.